Guy Kawasaki on D5
Thursday, June 7th, 2007Walt Mossberg:
Let’s talk now about that Truemors story. If I understand it correctly, you successfully launched a new Web 2.0 website, and you did that in no time and without any serious investment. What is the key to the Truemors success?
Guy Kawasaki:
To be exact, I spent $12,107 dollars and 9 cents. In just seven and a half weeks we managed to design and launch Truemors.com. I would easily spent tens of thousand on a project like that just five years ago. Isn’t it incredible?
